Analytics
The Analytics module gives you a clear picture of your performance and progress as a travel advisor.
✨ Why It Matters
Analytics isn’t just about numbers, it’s about giving you the insights to:
Understand your strengths and growth areas
Track sales and commission performance
See how marketing activities impact client relationships
Stay motivated by visualizing training achievement
📊 Overview of Analytics Tab in MAGgie™
The top section provides a snapshot of your performance index, badges earned, and activity summary. You’ll also see a personalized note from MAGgie™, offering tailored guidance based on your activity, helping you focus on areas that drive growth.

I. Sales Analytics 💰
Sales dashboards let you track results across three key areas:
Sales – Track total and average sales, compare with cohort benchmarks, and view sales trends over time.
Commission – Monitor commissions earned and average commission amounts, alongside cohort comparisons.
Transactions – Review total transactions, transaction velocity, and how you rank against peers.

II. Marketing Dashboard 🔈
The marketing dashboard captures the activities you complete within MAGgie™ that support your client outreach and engagement efforts. These include:
Clients created and onboarded
Research files generated (building research notes or trip references).
Travel Tales and marketing plans created (producing client-facing content and campaigns).
Chats with MAGgie™

These metrics show how actively you’re using MAGgie’s marketing tools and how that activity contributes to building stronger client relationships and business growth.
III. Training Overview 📖
The training dashboard highlights the badges earned, courses completed, and ongoing learning progress. It provides a breakdown by category (e.g., Destinations, Marketing, Luxury, Business Development), showing both completion rates and badges achieved.

For information on how your group is defined, refer to the "Understanding Your Group" section under Nudges.
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